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We regularly publish our research in the form of market reports. In our reports we strive to provide detailed data and thorough analysis in a clear and succinct style and for a broad audience of clients. Report topics are focused on the impact of new technologies coming into China. For more information about our TMT market reports, please email us at inquiries@maverickchina.com.

Online Payment in China

Over twenty years after the first credit card was launched in China, and six years since the Chinese banks were unified in under a nationwide network, online payments are finally starting to catch on in China. Home to what is already one of the largest online populations in the world, at over 220 million users, China is a market ripe with potential for online payment services, but for those interested in entering the market, a number of unique challenges remain.

 

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Tenpay - Riding the QQ Freight Train

Tenpay is the exclusive online payments provider of Tencent, one of the largest and most powerful internet companies in China today. Tencent's service reach includes instant messaging, gaming, blogs, and various wireless value-added services branded under the "QQ" name; also included in the Group’s umbrella of companies is an eBay-like online marketplace called Paipai. Tenpay provides an online payment platform for all of these services. With over over 26 million users, Tenpay easily ranks them among the leading third-party payment companies in China.

 

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ChinaPay - Providing Online Payment Solutions for Chinese Banks
ChinaPay is the online payment subsidiary of China UnionPay (CUP), China's government-backed inter-bank transfer network and credit card issuer. Founded in 2000, ChinaPay's seven years of operation make it one of the industry's elder statesmen. Leveraging the financial and marketing support of its parent company, ChinaPay provides online payment, banking, and brokerage services, as well as offline bill payment and POS terminals.
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99Bill - Hot Out of the Gates, but Sustainable?
99Bill, one of China’s newest players in online payments, is also one of the fastest growing ones. 99Bill aggressively markets its services to end users, in contrast to competitors such as IPS and Chinapay, which target merchants instead. 99Bill claims one of the largest user bases among China’s third-party payment providers today. However, despite the company’s fast-growing user base, 99Bill’s bottom line, like most of its competitors, is still in the red. In this report, we detail 99Bill’s growth strategy, services, and partnerships, and analyze whether 99Bill’s aggressive user acquisition strategy is sustainable in China’s payments sector.
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IPS - In the Money Through a Merchant Focus
IPS is one of China’s oldest third-party payment providers, and through their online payment platform, is one of the few Chinese payment providers making a profit. To date, they have been successful where others have failed by focusing on merchant-targeted online payment solutions. IPS has been able to make money in spite of a very small registered user base of only 1.5 million. In this report, we dissect how IPS, already 7 years in the industry, has been successful so far and whether or not their strategy is suitable for future growth in China's payment industry.
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YeePay - Back to Basics with Telephone Payments
In a market where most other third-party payment companies focus on online or mobile-based platforms, YeePay has instead focused on telephone payments. Yeepay management believes that going "back to the basics" with telephone payments will better encourage Chinese users to acquire the habit to make payments through third-party payment companies rather than with cash. Yeepay also offers online payment and mobile payment services which are additional payment channels with which the company will rely on for future growth.
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Alipay - Alibaba's Payment Arm
The latest installment in our series of profile reports covers Alipay, one of the largest and most active online payment companies in China today. In this report, we investigate how Alipay fits under founder Jack Ma’s master plan for the Alibaba Group and explain the working relationship between Alipay and its sister companies Taobao and Alibaba.com, two of the largest e-commerce companies in China today.
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Smartpay - Top Me Up, Scotty!
Smartpay is one of the larger mobile payment companies in China offering SMS-based payment services. Currently, Smartpay's main service is mobile top-up - that is, paying one's phone bill through the phone itself. Once they have built a loyal user base that has grown comfortable with making payments through the mobile phone, Smartpay will then focus on offering a more comprehensive mobile payment solution to its users.
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Union Mobile Pay (UMPay) - Standing on the Shoulders of Giants
Founded in 2003, Union Mobile Pay (UMPay) is a joint-venture between China Mobile, the world’s largest mobile operator, and China UnionPay, China’s only inter-bank fund-transfer network. Focused on mobile payments and with the support of these two industry giants UMPay has direct access to capital and technology resources to grow its business in China’s nascent payment market.
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China UnionPay (CUP) - The Gateway to China's Payment Industry
Our series of third-party payment company profiles begins with an in-depth look at China UnionPay (CUP), China’s only inter-bank fund transfer network and the gateway to all RMB-denominated bank payments in China. In this report, we study CUP’s expanding role in domestic and international RMB bank transfers and payments, we analyze its competitiveness with payment giant Visa International, and evaluate partnership opportunities for payment network and technology companies in China and abroad. 
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Market Reports

Online Payment in China
Online Payment in China

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Tenpay - Riding the QQ Freight Train
Tenpay - Riding the QQ Freight Train

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Smartpay - Top Me Up, Scotty!
Smartpay - Top Me Up, Scotty!

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99Bill - Hot Out of the Gates, but Sustainable?
99Bill - Hot Out of the Gates, but Sustainable?

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ChinaPay - Providing Online Payment Solutions for Chinese Banks
ChinaPay - Providing Online Payment Solutions for Chinese Banks

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YeePay - Back to Basics with Telephone Payments
YeePay - Back to Basics with Telephone Payments

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IPS - In the Money Through a Merchant Focus
IPS - In the Money Through a Merchant Focus

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Alipay - Alibaba's Payment Arm
Alipay - Alibaba's Payment Arm

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China UnionPay (CUP) - The Gateway to China's Payment Industry
China UnionPay (CUP) - The Gateway to China's Payment Industry

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Union Mobile Pay (UMPay) - Standing on the Shoulders of Giants
Union Mobile Pay (UMPay) - Standing on the Shoulders of Giants

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Virtual Currency in China: Q Coins, Gold Farms, and RMT
Virtual Currency in China: Q Coins, Gold Farms, and RMT

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Mobile Music in China: Making the Right Noises
Mobile Music in China: Making the Right Noises

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Mobile Top-up and M-payment Adoption in China
Mobile Top-up and M-payment Adoption in China

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Mobile Payment in China: Bricks and Clicks Going Mobile?
Mobile Payment in China: Bricks and Clicks Going Mobile?

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Safety Instrumented Systems (SIS) in China: A Market Overview
Safety Instrumented Systems (SIS) in China: A Market Overview

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